National Wear it Pink Day


Wear it Pink and join the nationwide movement to raise awareness about women’s cancers.

The goal of your Wear it Pink Day is to recruit new Walkers and Wear Something Pink!

On January 23, National Wear It Pink Day:
  1. Wear pink clothes, a Weekend t-shirt, or anything Pink!
  2. Get at least one other person to register to walk with you. Better yet, get a group of coworkers or friends to join your team!
  3. Post pictures and videos to the Weekend FACEBOOK PAGE
  4. Remember to TWEET about your day.

Your Pink Kit

Find all the tools you'll need! Download and print them today!
Wear it Pink Photo Application!

    Wear it Pink! Show your Weekend spirit by adding "Wear it Pink" to all your photos! Use them as your Facebook profile picture, share them with friends and family, and don't forget to upload them to the Weekend Facebook page. It's a great way to get the conversation going with your friends about why you walk. Select here or click on the image to get started.

Go All Out- Or All PINK!
  • Get Your Pink On!
    It’s not called Wear It Pink Day for nothing! Slip on the salmon, flaunt the fuchsia, or mesmerize in magenta! Leave no shade behind. Accessorize, embellish, and bedazzle. Remember that you are trying to draw attention to the Wear It Pink Day cause! A pink t-shirt by itself might not turn heads, but a head-to-toe pink ensemble will definitely get the office talking! Bring a little bling to share with others. Pass out pins, t-shirts, or boas. Get Creative!

  • Do Your Homework
    Come prepared to talk about the amazing things The Weekend is making possible at Princess Margaret Cancer Centre and answer any questions people might have about the event. Learn more, visit your Dollars at Work page.

  • Recruit!
    Be sure to bring a stack of personalized Registration Forms to make registering your friends as easy as possible. Just print them from your Participant Centre and bring them to your Pink Party!

    If you need more help or have any questions, call our Weekend Coaches at 416.815.9255 or email us at
Get the Word Out
  • Start the Buzz EARLY - Send out a Wear it Pink Day Invitation email using our prepared template! You can find it as a template in your Participant Centre.
  • Promote from Within - Hang flyers in high traffic areas around the office. Include mentions on message boards, the company newsletter or website. Be sure to include all of the pertinent where, when, and why information.
  • Final Notice - A day or 2 before your event send a final reminder email from your Participant Centre and pass out flyers.
  • Thank Them - After the day has passed, thank everyone who participated! Just login in to your Participant Centre and send out a Wear it Pink Thank You email using our prepared template. Take time to appreciate the people who make your fundraising a success!
Plan Your Pink Party
  • Post a Wear it Pink Flyer on your desk at work to start a conversation about the day with your co-workers!
  • Set up a table in a high traffic area with posters, flyers, registration forms and donation forms.
  • Host an orientation or a lunch about the day. Talk about why you are walking and encourage others to register!
  • Promote National Wear it Pink Day in the company newsletter or website! Be sure to ask for any special permission you may need. Can you send emails to co-workers? Can you post flyers around the office? Remember, you'll never know what you can do unless you ask!

new flyer